How to Get a Website Found by Google and AI Assistants (SEO, AEO and GEO)
Updated September 24, 2026 · VibeCoder U by FlowState AI
To get a website found by Google and AI assistants, make every page readable without running JavaScript, give each topic its own page, lead with a direct answer, add structured data (JSON-LD), publish a sitemap, and let search and AI crawlers in through robots.txt. Keep business details consistent everywhere. No one can guarantee rankings or AI citations, but these steps make your site easy to find and understand.
SEO, AEO and GEO in plain English
- SEO (search engine optimization): helping search engines like Google and Bing find, understand and rank your pages.
- AEO (answer engine optimization): writing content so it can be pulled out as a direct answer, in featured snippets and voice answers for example.
- GEO (generative engine optimization): making your content easy for AI assistants like ChatGPT, Claude, Perplexity and Google's AI features to read, trust and cite.
Make pages readable without JavaScript
Many AI crawlers don't run JavaScript. If your content only appears after scripts run, they may see an empty page. Serve the real text in the page's HTML, one clear topic per address.
Lead with the answer
Put a direct, two-to-four-sentence answer right under each page's main heading. Then add detail, use headings phrased like the questions people ask, and include a short FAQ.
Add structured data
tells machines exactly what a page is: a business, an article, a course, a list of questions and answers, or a definition. Use the schema.org vocabulary and describe only what's actually on the page.
Help crawlers discover everything
- Publish a and submit it in Google Search Console and Bing Webmaster Tools.
- Use to allow search engines and the AI crawlers you want, such as OAI-SearchBot and GPTBot (OpenAI), ClaudeBot and Claude-SearchBot (Anthropic), and PerplexityBot.
- Consider an llms.txt file: a proposed convention that gives AI tools a plain-text map of your site. Support varies, but it's quick to add.
Prompt to make a site crawlable
Make this site easy for search engines and AI assistants to read: (1) make sure every page's main text is in the HTML sent by the server, not only added by JavaScript, (2) give every page a unique title and meta description, (3) add JSON-LD structured data that matches what's on each page, (4) create sitemap.xml and robots.txt that allow search and AI crawlers, (5) put a direct 2–4 sentence answer under each main heading. Then tell me how to test each item.
Questions people ask
What's the difference between SEO, AEO and GEO?
SEO helps pages rank in search results. AEO shapes content so it can be quoted as a direct answer. GEO makes content easy for AI assistants to read, trust and cite. The same foundations help all three: crawlable pages, clear answers and structured data.
Does llms.txt help with AI search?
llms.txt is a proposed convention, not an official standard, and support varies between AI tools. It's low effort to add, but crawlable pages and clear content matter more.
How long does it take for Google to index a new site?
It varies. Submitting a sitemap in Google Search Console and linking to your pages from other sites can help Google discover them sooner.
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